BLOOMBUDDY PRIVACY POLICY

Last Updated: March 5th, 2025

INTRODUCTION

Dulima Partners LLC ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how information about you is collected, used, and disclosed by Dulima Partners LLC when you use our BloomBuddy mobile application ("App").

When we refer to personal data (or personal information), we mean any information of any kind relating to a natural person who can be identified, directly or indirectly, in particular by reference to such data.

By downloading, accessing, or using the App, you agree to this Privacy Policy. If you do not agree with our policies and practices, please do not use our App.

INFORMATION WE COLLECT

Information You Provide to Us

We collect information you provide directly to us when using the App, including:

  • Account Information: When you create an account, we collect your name, email address, and password.

  • Profile Information: Information you add to your profile such as location and measurement preferences.

  • Plant Information: Data about your plants, including photos, names, care schedules, and notes.

  • User-Generated Content: Information you provide when using our chat feature, including messages and queries about plant care.

  • Reminders: Information about plant care reminders you set up, including dates, times, and descriptions.

Information We Collect Automatically

When you use our App, we automatically collect certain information, including:

  • Device Information: Information about your mobile device, including device type, operating system, and unique device identifiers.

  • Usage Information: Information about how you use the App, including the features you access and the actions you take.

  • Log Information: Log files, including IP addresses, browser type, pages viewed, and other usage data.

  • Device Identifiers: Small data files or similar data structures stored on or associated with your mobile device, which uniquely identify your mobile device but not your personality. These help us deliver personalized content and improve your experience.

Information Collected Through Third-Party Services

Our App uses third-party services that may collect information about you:

  • Supabase: We use Supabase for authentication and data storage.

  • OpenAI: We use OpenAI's services for plant identification, diagnosis, and chat functionality.

  • Plant.id API: We may use Plant.id for plant identification services.

  • Superwall: We use Superwall for subscription and paywall management.

  • Firebase: We use Firebase for app analytics, crash reporting, and performance monitoring.

  • Google Analytics: We use Google Analytics to collect information about how you interact with our App to improve user experience and app functionality.

HOW WE USE YOUR INFORMATION

We use the information we collect to:

  • Provide, maintain, and improve our App and services

  • Process and complete transactions

  • Send you technical notices, updates, security alerts, and support messages

  • Respond to your comments, questions, and requests

  • Develop new products and services

  • Personalize your experience

  • Monitor and analyze trends, usage, and activities

  • Detect, investigate, and prevent fraudulent transactions and other illegal activities

  • Protect the rights and property of Dulima Partners LLC and others

ANALYTICS AND CRASH REPORTING

Firebase Analytics

We use Firebase Analytics to collect information about how you use our App. This helps us understand which features are most popular, identify areas for improvement, and optimize the user experience. Firebase Analytics may collect information such as:

  • How often you use the App and which features you access

  • Device information (model, operating system version)

  • General location information (country or city level)

  • Crash reports to help us identify and fix technical issues

Google Analytics

We use Google Analytics to analyze App usage patterns and trends. Google Analytics collects information similar to Firebase Analytics, helping us make data-driven decisions to improve our App. The information collected by Google Analytics is stored on Google's servers and is subject to Google's privacy policy, which can be found at: https://policies.google.com/privacy

Opting Out of Analytics

You can opt out of certain analytics data collection:

  • For iOS devices: Go to Settings > Privacy > Analytics & Improvements and disable "Share With App Developers"

  • You can also contact us directly to request that we stop collecting analytics data from your device

SHARING OF INFORMATION

We may share the information we collect in the following circumstances:

  • Third-Party Service Providers: We share information with third-party vendors, consultants, and other service providers who need access to such information to carry out work on our behalf.

  • Plant Identification and Diagnosis Services: Plant images you upload for identification or diagnosis are shared with our AI service providers (such as OpenAI or Plant.id) to provide these features.

  • Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities.

  • Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

  • With Your Consent: We may share information with third parties when you consent to such sharing.

PAYMENT PROCESSING

All in-app purchases and subscription payments are processed through the Apple App Store. We do not directly collect, store, or process your payment information. When you make a purchase, you are subject to Apple's terms of service and privacy policy. Please review Apple's privacy policy to understand how they handle your payment information.

DATA RETENTION

We will retain your information for as long as your account is active or as needed to provide you services. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

If you choose to delete your account within the App, we will delete your personal information within 30 days, except for information that we are required to retain for legal purposes or legitimate business interests.

DATA SECURITY

We take reasonable measures to help protect information about you from loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. However, no security system is impenetrable, and we cannot guarantee the security of our systems.

YOUR CHOICES AND RIGHTS

Account Information

You can update, correct, or delete your account information at any time by logging into your account settings. If you wish to delete your account, please contact us at info@dulimapartners.com.

Push Notifications

With your consent, we may send push notifications to your device. You can disable these notifications by changing your device settings.

Location Information

You can choose whether to share your location information with us through your device settings.

Opt-Out of Tracking and Personalized Advertising

You can opt out of certain data collection and use in several ways:

  • Device Settings: You can limit ad tracking on your mobile device through your device settings:

    • For iOS devices: Go to Settings > Privacy > Tracking, and disable "Allow Apps to Request to Track"

    • For iOS devices (older versions): Go to Settings > Privacy > Advertising and enable "Limit Ad Tracking"

    • For Android devices: Go to Settings > Google > Ads and enable "Opt out of Ads Personalization"

  • Firebase and Google Analytics: You can opt out of Firebase and Google Analytics data collection through your device settings or by contacting us directly.

  • Advertising Industry Opt-Out Tools: You can use industry-standard opt-out tools such as:

Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Right to Access: You can request a copy of the personal information we hold about you.

  • Right to Rectification: You can request that we correct inaccurate or incomplete information about you.

  • Right to Erasure: You can request that we delete your personal information in certain circumstances.

  • Right to Restrict Processing: You can request that we limit the way we use your personal data.

  • Right to Data Portability: You can request a copy of your data in a machine-readable format.

  • Right to Object: You can object to our processing of your personal information in certain circumstances.

To exercise these rights, please contact us at info@dulimapartners.com.

CHILDREN'S PRIVACY

Our App is not directed to children under the age of 16, and we do not knowingly collect personal information from children under 16. If we learn that we have collected personal information from a child under 16, we will promptly delete that information.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time. If we make material changes, we will notify you through the App or by other means, such as email. Your continued use of the App after the effective date of the revised Privacy Policy constitutes your acceptance of the revised terms.

INTERNATIONAL DATA TRANSFERS

Your information may be transferred to, and maintained on, computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the information to the United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

GDPR COMPLIANCE

If you are a resident of the European Economic Area (EEA), you have certain rights under the General Data Protection Regulation (GDPR):

  • We process your personal data based on your consent, the necessity to perform our contract with you, and our legitimate interests.

  • By using our App, you consent to the processing of your personal data as described in this Privacy Policy, including the transfer of your data to the United States.

  • Our third-party service providers are GDPR compliant.

  • You may withdraw your consent at any time by contacting us, but this will not affect the lawfulness of processing based on consent before its withdrawal.

  • You have the right to lodge a complaint with a supervisory authority in your country of residence.

DO NOT SELL MY PERSONAL INFORMATION

While we do not sell your personal information in the traditional sense, California law broadly defines "sale" in a way that may include allowing third parties to receive certain information to add to a profile about your device, browser, or activity. You have the right to opt out of this sharing of information.

To exercise your right to opt out of the "sale" of your personal information, please contact us at info@dulimapartners.com with the subject line "Do Not Sell My Personal Information."

CALIFORNIA PRIVACY RIGHTS

If you are a California resident, you have certain rights regarding your personal information under the California Consumer Privacy Act (CCPA):

  • Right to Know: You have the right to request information about the personal information we collect, use, disclose, and sell.

  • Right to Delete: You have the right to request deletion of your personal information.

  • Right to Opt-Out: You have the right to opt-out of the sale of your personal information.

  • Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise these rights, please contact us at info@dulimapartners.com.

OTHER U.S. STATE PRIVACY LAWS

Residents of certain U.S. states (such as Colorado, Connecticut, Virginia, and Utah) may have additional rights under their respective state privacy laws. These rights may include the right to appeal our decision regarding your privacy request. If we decline to take action regarding your request, you may appeal our decision by contacting us and providing additional information to support your request.

CONTACT US

If you have any questions about this Privacy Policy, please contact us at:

Dulima Partners LLC
124 Memory Trail St.
San Antonio, TX 78232
Email: info@dulimapartners.com